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Safaricom Ethiopia Raises Data Prices Amid Financial Sustainability Drive

Safaricom Ethiopia Raises Data Prices Amid Financial Sustainability Drive

Safaricom Ethiopia has implemented significant price increases across its mobile data packages, with some weekly plans seeing effective rate hikes of up to 82%, as the company moves to rationalize pricing it previously warned was “unsustainable” and threatening the telecom sector’s long-term viability.

The revised tariffs, which took effect this week, show price increases on nearly all data bundles combined with reduced data allocations. A weekly 10GB package now costs 550 Birr, up from 350 Birr, a 57% price jump, while the monthly 15GB plan remains at 500 Birr but with data slashed from 15GB to 10GB, representing a 50% effective increase in per-unit cost.

The changes affect daily, weekly, monthly, and long-term plans. The popular daily 1GB package increased from 30 to 35 Birr while data allocation dropped from 1.1GB to 500MB, effectively doubling the per-gigabyte cost. Weekly packages saw some of the steepest hikes: the 5.5GB plan rose from 150 to 250 Birr (67% increase), and the 10GB package jumped from 250 to 550 Birr.

Monthly unlimited data now costs 2,400 Birr, up from 2,000 Birr (a 20% increase), while the half-yearly 500GB package increased from 7,000 to 8,500 Birr.

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