The trade delegation, which is being organised by TradeMalta in collaboration with the Ethiopian Investment Commission, is made up of sixteen enterprises coming from different sectors – education and training, construction and building maintenance services, medical equipment, business consultancy, manufacturing, energy and sustainable solutions, ICT, financial services, and architectural and design professional services. Malta Enterprise, MCAST and the Institute of Tourism Studies are also part of the delegation.
Being the seat of the African Union, Ethiopia presents attractive opportunities for Malta-based businesses exploring new avenues for export and international expansion. Moreover, Ethiopia serves as a hub in Eastern Africa, acting as a vital gateway to tap into the broader East African market. This provides huge potential for fostering mutually beneficial economic growth and collaboration between the two nations.
The multi-sector business mission currently in Addis Ababa aims to assist Malta-based businesses to extend their reach into this untapped market, whilst capitalising on the significant benefits brought about by the setting up of Malta’s embassy in Addis Ababa two years ago. Through leveraging this diplomatic milestone, delegates can unlock new growth opportunities in the vibrant economic landscape of Addis Ababa and beyond.
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