In a world increasingly focused on harnessing technology to bridge economic divides, WIDU.Africa stands out as an innovative platform transforming how diaspora communities contribute to the development of their countries of origin. Launched in Ethiopia in August 2021, WIDU.Africa connects Ethiopian entrepreneurs with members of the African diaspora in Europe, creating a collaborative framework that transcends the traditional model of remittances.
dressing Challenges with a New Approach
Ethiopia’s entrepreneurial ecosystem is ripe with potential, yet many small businesses struggle to secure the financial and strategic resources needed to grow. According to the World Bank, diaspora communities send billions in remittances annually, but only a small fraction is directed toward investments in productive ventures. WIDU.Africa seeks to address this gap by channeling these funds into entrepreneurial projects while providing business coaching to ensure sustainability.
The platform that is financed by the German Federal Ministry for Economic Cooperation and Development (BMZ) and implemented by Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, combines financial grants with professional mentorship. This dual approach aims to create jobs, increase incomes, and foster economic resilience—a mission aligned with the Africa-Europe Joint Vision for 2030.
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