ADDIS ABABA | CHARLOTTE, NC – Great Ethiopian Run today announced a multi-year partnership with Bank of America to serve as the Presenting Partner for Great Ethiopian Run beginning in 2026. The partnership extends the bank’s global endurance portfolio into one of Africa’s most dynamic and fast-growing running communities. Together, Bank of America and Great Ethiopian Run will promote the growth of three major running events – the Great Ethiopian Run International 10km, its associated Children’s Races and, beginning in 2027, the Women First 5km – all presented by Bank of America to drive visibility for Ethiopia’s vibrant running culture and contribute to the local economy through sport, tourism and enterprise.
Bank of America’s partnership with Great Ethiopian Run is rooted in a community-driven approach to inspire the next generation and expand access to endurance sports across Ethiopia and around the world. It reinforces Bank of America’s long-term commitment to driving progress, and support communities through sport, aligning with Great Ethiopian Run’s core vision to make running a lifestyle for everyone.
“We are very excited about the next stage of the journey for Great Ethiopian Run with Bank of America as our partner in all that we do,” said Dagmawit Amare, General Manager at Great Ethiopian Run. “With a strong commitment to our community and to the next generation, we will work together to use our flagship race to broaden our reach and find new ways to increase access to running for children and young people.”
A central goal of the collaboration is to significantly boost participation in the iconic Great Ethiopian Run International 10km event, with this Sunday’s 25th anniversary race expected to attract around 50,000 participants, along with expanding participation in the children’s and women’s events. These initiatives underscore a shared dedication to fostering local talent, promoting a healthy lifestyle and creating platforms that celebrate Ethiopia’s unique running culture and community spirit.
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